diff --git a/products/utils.py b/products/utils.py
index d08a250..bf05725 100644
--- a/products/utils.py
+++ b/products/utils.py
@@ -259,7 +259,7 @@ def product_loader(csv_reader, user, company=None):
                     # dec = row[key][:-1].strip()
                     row[key] = row[key][:-1].strip()
                 else:
-                    row[key] = row[key].strip().lower()
+                    row[key] = row[key].strip()
 
         # check required data
         if '' in (row['nombre-producto'], row['descripcion'], row['precio'],):